Top 10 Reasons to Exhibit
Chris Hastings"A representative from Dong Energy came to see us, who we signed a deal with at StocExpo last Year. Since meeting him at the show we've had two separate orders from the company, and we've been explaining to them how to commission the units in Denmark."

Chris Hastings, Market specialist, Philadelphia Mixers

Top 10 Reasons to Exhibit

10. Save on travel expenses- all your current and potential customers in one convenient location!
9.  Network with colleagues, customers and even competitors- building these relationships can help your business grow.
8.  Be prepared for the upturn- when conditions change, you'll need to be ready.
7.  Exhibiting shows that you are one of the major players in this industry.
6.  Rotterdam is one of Europe’s largest petrochemical centers with a number of world class, modern refineries located within the port.
5.  Harnessing all 5 senses through face to face communication & demonstrations ensures your message gets through to the right people
4.  Keep up with industry news, products and services- in a challenging economy, it's more important than ever to stay on top of the trends.
3.  Attendees will be there looking for the latest and greatest in the industry. Will you be there to show it to them?
2.  Keep the business you have and secure the growth you want.
1. Your competitors will be here. While you're back at your desk, your competition could be talking to your customers and building relations with your prospects.

More and more, exhibitions are being recognised as extremely valuable marketing tools that deliver significant, measurable Return on Investment (ROI) to participants.

Among the nine marketing approaches currently used by companies, exhibitions are now in third place, only 1,4 percentage points behind sales promotions, with advertising ranking in first place. The reason why? Exhibitions are the ultimate Customer Relationship Management tool, offering so much more than just promotional space. Finely focused on their business sectors, each event is engineered to provide a highly cost-effective, interactive platform that enables exhibitors to deeply penetrate their markets and guarantees the delivery of key business contacts that create value.

The medium almost guarantees the best and most intimate access to customers and brand users. The platform also provides a unique opportunity to engage face-to-face with prospective customers, enabling deeper brand and corporate insights and the rare benefit for the exhibitor to receive instant feedback. In a climate of shrinking marketing communications budgets, tradeshows offer a cost-effective platform for reinforcing brand presence, reputation and repositioning.

More specifically:

StocExpo offer a unique marketing platform which, when used correctly, can produce superior results over other forms of marketing, in the shortest time span.    
 
Strong branding and the visual impact of a well designed exhibition stand, emphasises existence and builds image awareness. 
The one-on-one interaction with visitors is the key ingredient to success. Your target market's 5 senses of touch, sight, hearing, smell and speech, are engaged to enhance their buying experience. It is the most direct form of marketing where you can build relationships, demonstrate products or services and answer questions from prospective and existing clients. 

 StocExpo visitors ie. your target market, come to you, including those "hard to see" decision makers.

In fact, by exhibiting  at StocExpo you can benefit from any number of the following:

  • Meeting your market face-to-face
  • Direct selling to serious buyers in active buying mode
  • Building prospect databases
  • Generating high-quality sales leads
  • Building relationships with existing customers
  • Demonstrating products/ services
  • Educating the customer market
  • Improving media relations
  • Generating media exposure
  • Building brand awareness
  • Launching new products/ services
  • Positioning your company as a market leader
  • Promoting company image
  • Targeting, testing and developing new markets
  • Boosting financial analyst/ investor perceptions
  • Conducting market research
  • Identifying and recruiting new distributors or partners
  • Harnessing all five senses to drive home your messages
  • Gathering competitive intelligence
  • Networking with industry peers
"It was the first time in our company history that we've made a deal actually at the exhibition."

CEO of Vacono, Günter Göldel

StocExpo Registration is Now Open
OPENING TIMES

TUESDAY 13 March 2012

  START FINISH
Conference Registration 08:30 09:00
Conference 09:00 17:00
Exhibition 10:00 18:00
Evening Reception 18:00 19:00

WEDNESDAY 14 March 2012

  START FINISH
Conference Registration 08:30 09:00
Conference 09:00 17:00
Exhibition 10:00 18:00

THURSDAY 15 March 2012

  START FINISH
Conference Registration 08:30 09:00
Conference 09:00 14:00
Exhibition 10:00 16:00
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