Best practice:

• Length of post copy is not limited on Facebook, Instagram or LinkedIn, but social sites often cut off text longer than 140 characters with ‘see more’
• For Twitter the maximum post length, including hashtags and URls’s, is 280 characters
• Hyperlinks are not possible in Instagram post, so take this into account when sending over copy
  Videos are also useable on Twitter, Facebook and LinkedIn, maximum video size is 4GB.
• You are able to send them over on different captions for each social platform; please ensure you highlight which platform you would like each caption to be associated with, including any links and hashtags.

Asset requirements:

• Max Image Size:150KB
• Max video size:4gb
• Non-animated image formats: JPEG, PNG,.GIF
• Animated Image format: .GIF, SWF(Flash),.ZIP (Html5)

Next Steps:
Once you have decided on your ideal advert type, please send your creative to your sales and marketing contact. The team will review the files you send across and let you know if it is suitable for publishing. At the same time, you can also send your UTM tracked landing page link. If you have any questions about the creative specification or file types, please send your request to your marketing contact. We require payment in full prior to publishing.