We officially inaugurated our office in Europe with a celebration at our European headquarters in the WaterCampus in Leeuwarden, The Netherlands. We are extremely excited about what this means for us. While we have been operational in The Netherlands for a couple months, we had to bring out the champagne (not yet made with recycled wastewater, but perhaps someday) to make it real!
Early on in our journey, we recognized that Europe was going to be one of the most important growth areas for us. The regulatory environment in Europe is leading the globe in terms of disclosure and actions that companies need to take to reduce their environmental impact. As regulations in Europe and around the world continue to get stricter, and companies are forced to disclose, mitigate, and pay for emissions, solutions like ours provide a win-win, providing sustainability and operational benefits.
We know our systems can make a tremendous impact here and we can address a real problem, but we know we can’t do it entirely from San Diego. It is important for us to have a European presence, being closer to our customers, able to process samples that don’t need to be shipped outside the EU and having a deep understanding of customer and regulatory drivers. We can’t do that from California.
